Jingling .me domains are impossible to forget
For the last few years the industry is constantly buzzing about new TLDs. However, nobody really thought about new schemes. And yet, they are pretty real. All depends on your client browser of course.
Don't be surprised, if in ten years we will be using some of these:
After few hours spent on discussing the previous post, an interesting summary was born. Below is the list of TLDs as they were searched in domain names of other TLDs stress-testing their suitability to brandability and some extend to domain hacking. Domain name like "home.co.ke" was counted as the one ending with "me".
Numbers represent jingling domain names found in Alexa one million list:
33273 "es"
13241 "rs"
8289 "us"
7746 "in"
7499 "ch"
7075 "me"
6935 "se"
6792 "net"
6539 "de"
5369 "be" (including 2313 instances of "tube")
5329 "it"
4696 "at"
More »
After some Excel crunching staff at Brands-and-Jingles has found 7075 domain names in the Alexa top one million that ended with "me" but were not ".me" sites. When we added another 1000+ of the latter, which made it into the top list as well, we realised that nearly one percent of all global sites are "me"-related. This is right, out of 100 potential brands, one of them will use "me" jingling feature.
Surprise came to see that Apple's me.com took only the seventh spot with few Asian rivals running around.
If there would be a price for the worst .ME domain name - WEALTHFORHEALTHEDUCATIONFORTHEHEALTHCAREPROFESSIONAL.ME would be it.
A new project about.me, still in development, is promising indeed for its design. It offers the same product as flavors.me or name.ly.
Have a look: certainly about.me/alex sounds better then flavours.me/alex, though not that sexy as thatis.me/alex. The last one that reads as a gramatically correct sentense, is provided by Name.ly, which with its Name.ly/Frames theme allows you to consolidate everything you have on the web, about.me and flavours.me included. On top of this, Name.ly offers dozens of jingly names with other themes suitable for personal and professional use.
There have been many speculations of what to expect from .CO in the coming years. Here is an interesting study by Brands-and-Jingles (FB, Twitter). We looked on it a bit from a different angle while analysing top .me sites on Alexa.
To start with, there are currently 249 .co sites in the Alexa top million list. That's not much, considering that .me is doing four times better with less domain names. Never mind, .co might be too young to judge upon it.
Our of those 249, nearly two thirds, 165 to be precise, don't have a respectful .com version in the list. Which is good. Means that there is a good potential in the TLD.
Among the last 33% of the names, only 11 domain names (challenge.co, t.co, likey.co, eddale.co, opportunity.co, angel.co, halloweenstore.co, howtogetsixpackabs.co, thechallenge.co, parsdev.co, and film-izle.co) have better rankings than .com. The other 73 .co domain names do much worse than their .com siblings. While the average difference in ranking for .CO winners is 293,871, the corresponding number for .COM champions is almost twice of that leveled at 538,535, meaning, potentially brandable .co's are still half way down in the Alexa list.
Many of the latter ones, would be regarded as an act of cyber squatting:
google.co, facebook.co, yahoo.co, youtube.co, gmail.co, wordpress.co, porn.co, redtube.co, godaddy.co, taobao.co, photobucket.co, ebay.co, myspace.co, sex.co, amazon.co, bankofamerica.co, sky.co, qq.co, telefonica.co, booking.co, lastminute.co, cnn.co, bing.co, linkedin.co, tinyurl.co, deviantart.co...