.ME of course

Jingling .me domains are impossible to forget

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Archive for Branding

Right.Me.

Does it seem odd: an extra dot right after the domain name? Not at all! This is how it was meant to be in the first place. URLs like http://google.com./ work just fine.
So why do people skip that last dot? Good question. Most probably, because it does not add any extra value and we like [...]

“ME TOO” et al brands

Continuing our research on “me”-tagged brands, below go this month six highlights.
“ME TOO” shoes

Shop It To Me

Welcome to Shop It To Me:

Lawyers and marketing

Itself ,”DLA PIPER” brand says nothing. This is why they try to compensate with a fancy ads in glossy magazines:

Re***.me

A recent article on re.acciona.com, a Spanish green initiative, talks about marketeers opening new frontiers in advertisement. New attractive slogans, not just boring .coms, impress and bring you new customers, at least their attention to start with.

The campaign is bringing up all powerful Re_ words. Well, we looked in the dictionary and have found 6,693 [...]

Insure.Me + Mortgage4.Me + ReMortgage.Me

Discussed in the earlier post back in 2008, the best of the financial jingles: Insure.Me + Mortgage4.Me + ReMortgage.Me may go in one advertising package:
For more enquiries please contact Brands-and-Jingles agency via http://remortgage.me/insure.me/

Blue&Me

Never driven a Fiat, so never heard of this one. And yet, a trademarked Blue&MeTM information system (infosystem) from the Italian car-maker, the father of Ferrari.
More information on:

Official Fiat website
Wikipedia

Another video from the registry

.ME animation ads from the registry get only better all the time:
This time the focus is pure.ly on the marketing side: “.me, .me, .me” – jingles the video:


Created by FriedPictures.me, of course, it is an easy and pleasant watch.
“Are YOU with .ME?” indeed.

One Year of .ME: 2009 – white paper “ME” branded names for marketeers

A bit in advance, just not to miss the day, let us congratulate .me with another important milestone and wish the one year old baby many happy returns.
To celebrate one year of official live launch of .me domains, Brands-and-Jingles issued a white paper on how “me”-branded names are used in marketing.
The document summarises the first [...]

Me 2.0: Build a Powerful Brand to Achieve Career Success

An interesting book suggested by Internet Branding dot Me (Telling your story to the world with your website), Me 2.0:

It is indeed high.ly rated by the Amazon’s clients. Being concise, it covers pretty much of everything, fundamental theory and then detailed recipes of how to build up your brand.
As one can guess, some .me names, [...]